Power Law with John Coogan cover image

Strauss Zelnick - The Turnaround God (Rockstar Games, GTA5, Take-Two Interactive)

Power Law with John Coogan

CHAPTER

Strategic Moves in the Gaming Industry

Exploring the early days of Crystal Dynamics, the chapter follows the recruitment of a key figure, Strauss Zelnick, as the president and CEO. It outlines the company's shift to multi-platform publishing, strategic partnerships, and quick decision-making in the evolving gaming landscape.

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