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Generative AI's potential, Spotify Wrapped + AMP Robotics Founder Matanya Horowitz | E1624

This Week in Startups

CHAPTER

The Power of Micro Apps in Marketing

This chapter analyzes the effectiveness of micro apps in marketing, particularly critiquing Spotify's recent changes to its sharing features. The discussion also explores the nostalgia economy and how other platforms might implement personalized elements to enhance user engagement.

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