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Strategic Business Advice That Applies To Every Business | Ep 840

The Game with Alex Hormozi

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Maximizing Customer Value and Retention

This chapter emphasizes the significance of managing customer acquisition cost (CAC) and lifetime value (LTV) to enhance business profitability. It explores strategies for reducing customer churn, maintaining effective pricing models, and targeting the right clientele for sustainable growth. Additionally, the discussion highlights the need for diversifying marketing approaches and revenue streams to secure long-term success in evolving markets.

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