Perfecting Pricing Strategies for Products and Services

Where is the BEST Price Point for your product or service?

Too Expensive

“At what price would you consider the product to be so expensive that you would not consider buying it?

Too Cheap

“At what price would you consider the product to be priced so low that you would feel the quality couldn’t be very good?”

Expensive

“At what price would you consider the product starting to get expensive, so that it is not out of the question, but you would have to give some thought to buying it?”

Cheap (Bargain)

“At what price would you consider the product to be a bargain — a great buy for the money?”

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