The Cronut and Dominique Ansel Bakery: Dominique Ansel
How I Built This with Guy Raz
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The Bakery's Rise: From Press to Cronut Craze
This chapter delves into the transformative effect of media coverage on a newly opened bakery, particularly the impact of a New York Times article that drove customer traffic. It chronicles the speaker's transition from working with a renowned chef to facing the challenges of running their own business, including innovations like the viral cronut. Through a blend of culinary craftsmanship and business strategy, the chapter highlights the joys and struggles of establishing a successful bakery amidst growing demand.
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