Goals, Objectives, Strategy and Tactics
The Digital Marketing Podcast
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How to Crack the Nut That Needs Cracking
The Gost approach is that you need to map out your strategy document and then put these things in front of it. OKRs are only really going to work if you can roll it out across the whole organization. Getting people to work in certain ways, agile work in a working loop,. speeding back, why we're doing this, and making sure that that's not the stuff.
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