11min chapter

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Political Mastermind: How to Influence Others and Get What You Want - Karl Rove

BigDeal

CHAPTER

Political Fundraising and Campaign Strategies

The chapter explores the world of political fundraising and campaign strategies, touching on traditional and modern fundraising methods and the relatively small scale of political fundraising in the broader economy. It discusses innovative fundraising tactics, targeting competitors' weaknesses, and analyzing opponents for strategic advantage. The conversation also delves into marketing strategies, audience appeal, impactful content delivery, and the strategic use of social media and advertising in political campaigns.

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