Sonus Voice Control - How to Get Out of the Home?

The comfort of dominating a category can become part of the fabric of a culture that then kind of shuns innovation because it's really canna comfortable. So there's some things organically that you can do, and then there're some things inorganically. Organically, we have some teams that are exploring. And i would say there are some people that are more explorers versus those that are building products better and better. You need to have both in the organization. We've been actually acquiring companies as well we think have great technology and are very innovative. They provide a real dose of innovation, inspiration, like all those things that get us to something new.