How side projects can drive new business | Sasha Yanshin, Strategy Desk
Searching for Mana with Lloyd Wahed
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How to Be a Successful Bank That Doesn't Have as Much Pain as the Incumbents
Marketing is the way that people are going and everyone's talking about it. But I've seen very few like good ideas about how to build it, where the customer benefits rather than being a mess of different kind of sales tactics. People don't have the same engagement with financial services provider as they used to. And whatever marketing speak people put on it, they won't do until something really fundamental shifts.
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