The Expat Money Show - With Mikkel Thorup cover image

212: Enelin Toneva’s Blueprint for Remote Earnings via Affiliate Marketing

The Expat Money Show - With Mikkel Thorup

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Is There a Future for Direct Response Marketing?

With smaller influencers and very, very niche and really specific on one type of thing, I think that there's a lot to be said for that. You know, that is the trend. When you look at big dumb companies with ad budgets and they have no idea where their money goes because they don't track anything. It's brand awareness or brand building. Like I follow direct response marketing, if I put a dollar in, I want to get $2 out. And so these types of things are a lot more trackable.

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