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How Jeep is going electric, with CEO Christian Meunier

Decoder with Nilay Patel

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Jeep's Electrification Journey

This chapter reviews the launch of the new Grand Cherokee and its hybrid version, outlining Jeep's success with plug-in hybrids both in Europe and the U.S. It emphasizes the brand's commitment to electrification by 2025 while addressing market challenges, consumer preferences, and the need for skilled technicians. The discussion also touches on the impact of semiconductor chip shortages on production and how it influences Jeep's future plans.

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