5min chapter

Corporate Therapy cover image

Episode #114 // Marketing - Manipulation oder Notwendigkeit? // mit Wolfgang M. Schmitt

Corporate Therapy

CHAPTER

Die manipulativen Aspekte des Marketings und die Rolle der Emotionen

Dieses Kapitel untersucht die manipulativen Aspekte des Marketings und deren Einfluss auf die Identität und Emotionen der Konsumenten. Es beleuchtet auch die Rolle von digitalem Marketing und künstlicher Intelligenz bei der Schaffung emotionaler Bindungen und dem Entstehen von Einsamkeit in der Gesellschaft.

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