2min chapter

Tearsheet Podcast: Exploring Financial Services Together cover image

'Our customer acquisition engines are working very well': Dave's Jason Wilk

Tearsheet Podcast: Exploring Financial Services Together

CHAPTER

The Impact of Marketing Spend on Customer Acquisition and Marketing

I don't think there's a lot of differentiation when it comes to a checking account, right? Yeah. As long as it works, the thing you can really disrupt are the fees. And so again, where you can technology using third parties to bring together a solution for members that they can access 50,000 free ATMs, they can deposit a check for free. They can do all their basic banking transactions and not to worry about paying over-draft fees or minimum balance fees. That's really our big disruptor. But not many people go to market just offering a free checking account. You have to have something different to bring customers in the door. We feel like that's what

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