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Slo Mo: A Podcast with Mo Gawdat

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The Six Weapons of Influence

Robert ciodini, the godfather of influence, persuasion. He calls it the six weapons of influence - things like scarcity and authority. You can obliously read it if you're an evil person to add these weapons to your arsenal. But at the same time, you can read it almost as a defence mechanism so that you know these weapons so that you can defend against them.

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