5THWAVE - The Business of Coffee and Hospitality cover image

The genius behind Hoffmann Industries

5THWAVE - The Business of Coffee and Hospitality

00:00

What Drives You Now?

"I don't want to be famous. I want to find people who care a little bit about coffee, who enjoy it just a little bit," he says. "If you can move that kind of a spend in a positive direction and they benefit from it, then that's just very interesting to me"

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