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#708 The Path to 7-Figure Passive Ownership + We’re Hiring

Tropical MBA: Entrepreneurship & Founder Lifestyle

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How to Implement a Pumpkin Plan for Remote First Recruiting

In a business, what that means is you have one or a small subset of customers that are way more important than all the rest of your customers. So in this case, it goes to show that like for the same amount of work, certain customers will value you much more. In our case, even though all of our customers pay us on a flat monthly fee basis, there are certain customers who will stick around a lot longer.

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