How do you know if your idea for an online course is a good one? Today’s session kicks off a three-part series about online courses and how to build a sustainable online course as a therapist. The most common question I get is about ideas for online courses. If you’ve thought about launching an online course but have some hesitancy, this episode will be helpful for you. I remember going through the dilemma of choosing course ideas and wondering which ones are good. It was overwhelming, but I found a way to determine if a course idea is good, and I’m sharing what I’ve learned.

You’ll Learn:

The best course ideas aren’t invented but are discovered in the questions your people are already asking.
Three anchors for validating a good course idea:
Your audience is already dropping clues.
Pay attention to how you are seen as an expert.
If someone asks you the same question three times or more, that’s a signal.
Validate before you build.
Don’t spend time creating slides without validating your idea.
Put together a poll or Google form to get feedback. (Fathom.video is a helpful resource!)
Don’t chase what’s trending; choose what’s enduring.
Ask, “Will this course idea still be relevant 10-15 years from now?”
Use AI tools to gather information.
If you’re looking for a great free resource about your online course, check out our Course Creator Starter Kit.

Resources:

Interested in becoming part of our affiliate program? Learn more!

Want to launch your online course?

Please check out our free 7-Day Course Creator Starter Kit for Therapists at https://sellingthecouch.com/coursekit.

If you are a seasoned therapist who wants to move from clinical to online course income, we have a specific mastermind for you. We meet together to build, grow, and scale our online courses. You can learn more at https://sellingthecouch.com/mastermind.

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice. With Alma, you’ll get the tools and resources you need to navigate insurance with ease, connect with referrals that are the right fit for your style, and streamline those time-consuming administrative tasks. That means less time buried in the details and more time focused on delivering exceptional care to your clients. You support your clients. Alma supports you. Learn more at sellingthecouch.com/alma and get 2 months FREE—an exclusive offer for STC listeners.

10.05.25 Ryan Gawrych | Our Brother's Armor

Southpointe Community Church Sermons

Why We Need Spiritual Armor

The AI-powered Podcast Player