Sonos

If the handhold wasn't there, if i had to literally grip this canister alike like a big jar ose butter or something, moita, i wouldn't be using. And it was exact same thing with the apple where it's like, oh, man, what a smart thing to build a product around this thing. That demographic is literally the entire world. Because who doesyo like music or care about music a so yet they're there so much to kind of ride the coat tails of just like people's feeling, how music makes them feel.