Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

Customer Journey Mapping: Get Started in a Few Steps

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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Do You Have a Scrappy Approach to Customer Research?

I would suggest that, even though people have been talking about customar reserch an isbut ca, sowi, it's one of the cor principls of good marketing. Nobody else talked about your own method and your own way of doing stuff. So why don't you go through just a bit about this? How do you tepickly approach this phase? Well, there's two surveys that we would typically run through. And this is a process, by the way, that i only adopted in the last year. Prior to that, it was surveys and interviews,. But now working with younger companies and trying to move more quickly, basically, I've learnt a scra

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