How Can SMBs Strive for a Profitable Holiday Season?

On this show, we talk a lot about branding, marketing, and customer experience, and those are all aspects that are vital to retailers and brands of all kinds. Today, however, we’re going to talk about how warehouse and inventory strategy can make or break peak season shopping for brands and retailers. After all, today is what’s known as Black Friday which is still a critical point in the calendar for brands and retailers of all kinds.

To help me discuss this topic, I’d like to welcome Tina Williams, Vice President of Client Success at Ware2Go, a UPS Company.

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