The Importance of Data in the Advertising Industry

Fox News has been able to live on the largest of the cable companies rather than proctor and gamble or Frito layer, whoever it is. The secret of Fox's ability to not need traditional advertising is they get such a premium from the Comcast, the Cox, the Verizon's and everybody else for those subscribers because they watch for hours on end. With that exit, there's I think a tacit admission Claire that like this was a bad guy, like we needed to move him out. But here's where you guys come into play, Claire and other folks like media matters in everywhere. You have a choice now, you can help the country writ large.

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