From seats to outcomes: How AI is changing pricing (with Kyle Poyar)
The Revenue Formula
AI-Driven Pricing Strategies
This chapter explores the transformation of pricing models in the era of AI technology, emphasizing the shift from traditional user count-based pricing to innovative, outcome-based strategies. It highlights the importance of aligning pricing structures with the actual value delivered to customers, drawing on examples from companies like Intercom and ChargeFlow. The discussion also addresses the challenges and opportunities presented by adaptive pricing models, focusing on how they can enhance customer relationships and drive sustainable business practices.
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