MAILBAG: Listener questions on a startup ethos, great marketing, a travel company for couples, and nootropics (sorta)
Idea to Startup
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The Rent Is Too Damn High
If it's easy to understand who you are and what you're about, it's easier for your customer to take action. Jimmy McMillan got 40,000 votes for mayor the last time he ran. Andrew Yang barely got over 100,000 this past election. When you're new, one message penetrates multiple messages dilute.
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