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#178 Games user research with Veronica Zammitto

UX Podcast

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The Key Performance Indicators in the Game Industry

Task performance is not enough. Did you find what you were looking for? It's not enough. So there are concepts that as face value, in the game industry, you will see commonly used fan frustration challenge and self-determination theory. How do you deal with or talk about the balance there between entertaining and the desire to continue and addiction? That's definitely a common question to us. Our game-stream addiction, are this taking you down a wrong path? There's always a checkpoint that, from a moral point of view, that I don't want to work on a product which is going to be detrimental to another human being. And we can design things to make it more addictive or

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