How to Overcome the Disarray of Blue Ribbon Sports

blue. ribbon sports was in a state of disarray There were crates of unsulled shoes piling up and phil's family home He just didn't have enough time to sell them So he reached out to another former university of org and track runner Jeff johnson who had a side hustle as an adidas salesman. Somehow Phil persuaded jeff to switch to selling onot suka tigers instead and jeff completely threw himself into the venture. In 1966 blue ribbon sold over forty thousand dollars worth of tiger running shoes By the end of the next year sales doubled to over 84,000 almost three quarters of a million dollars today.