Jeff Eyser, Joe Myers and Joe Kuntz turned their pinball obsession into LA's premier "Nerd Bodega" by opening Revenge Of as a safe haven for all fandoms. Today, the brand has expanded into a community hub that's hit 7-figures, while operating online in addition to opening two physical locations. After spending decades in television production, including 15 seasons on Bad Girls Club, the trio learned how to create a brand of their own with a dedicated community.

For more on Revenge Of click here.

Chapters:

00:00 – The Pinball Obsession That Became LA’s Ultimate Fandom Hub

00:55 – Can You Build a Seven-Figure Brand Without Investors?

01:56 – How Three Co-Founders (Not Just One!) Made It Work

03:09 – Turning a Pinball Collection Into a Booming Business

04:48 – From Hollywood to Nerd Culture: Leveraging TV Skills in Retail

06:37 – The Art of Community Building: Analog vs. Digital

11:30 – The “Give It Away, Make More” Event Strategy

12:40 – The 36-Month Profitability Roadmap

16:30 – The Power of Synergy: Combining Retail, Design Studios, and Coffee

24:00 – Building Brand Cohesiveness Across Every Channel

28:00 – Creating Viral FOMO and Scarcity Online

33:00– Collaboration Wins: Landing Apple, Netflix, Scott Pilgrim, and Kid Cudi

Subscribe and watch Shopify Masters on YouTube!

Sign up for your FREE Shopify Trial here.

The Unlikely Path That Built Our 7-Figure Coffee Brand

Shopify Masters

Bootstrapping: filling bags at home and events

The AI-powered Podcast Player