5min chapter

The New Music Business with Ari Herstand cover image

How to Navigate the New Live Music Industry

The New Music Business with Ari Herstand

CHAPTER

The Gut Feeling of an Artist Not Worth Any Tickets

I hear you on the sometimes they're not worth any tickets if they have numbers but what I will do is go dial in on where those numbers coming from. There are artists who exist that have millions of followers or streams, but they may only have 1000 people listening in LA right now. Ultimately it's also a gut feeling. How do I feel about this? I would like to say that I have great music case so and do have been pretty good about that gut feeling. I've been wrong 1000% but I'm more often right than I ever all when it comes down to that.

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