
Eric Frank: Why Real Estate is Behind in Data Adoption
"World of DaaS"
00:00
Is It Time for Real Estate to Be More Data-Intensive?
The amount of engineers and data scientists that commercial real estate firms employ is extremely low compared to almost any other industry. "I call it I've seen the movie before and maybe that's the time now for real estate," says Mark O'Mara, CEO of Lightbox. The whole portfolio of property management and leasing will benefit from a more data intensive perspective if companies hire tech-savvy employees.
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