3min chapter

How the Fxck SEO Podcast cover image

Product-Led SEO and SurveyMonkey's $200M Annual Organic Growth Strategy (Eli Schwartz, Author of Product-led SEO and ex-SurveyMonkey Director of Growth)

How the Fxck SEO Podcast

CHAPTER

How to Grab Attention From Your Target Audience With Seo

Seo really is just like a top of funnel mass kind of how do we grab as much attention as possible from our target audience would you say seo is best at top of funnel then essentially grab it retarget it? It depends on the product you've created to figure out where it is in the funnel and then you build the content again maybe your tool is helping people make decisions in your affiliate site. You don't necessarily need to do seo for b2b there is a funnel for b2B it's just not a very good ry funnel that you want to focus on. If you haven't done any seo at all you'll never get that conversion never get that

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