Console Wars | 55
History of the 90s
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Sega Scream - A Little Blue Hedgehog With Red Shoes
Sega had sold only about 350 thousand genesis units in 19 89, which was far below their goal of one million. Under kalenski's command, sega launched cool ad campaigns aimed at older gamers with the tag line, sega does what ninten don't. He invented segaville in bentonville, arkansas, just down the street from walmart's national headquarters. Walmart finally relented and gave sega shelf space for its genesis consols and games.
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