3min chapter

Marketing Made Simple cover image

#61: Create Brand Messaging That Works (BrandScript Deep Dive)

Marketing Made Simple

CHAPTER

Story Brand Marketing Lifestream Workshop - The Value of the Story Brand Framework

The story brand framework is the framework that powers all your marketing and messaging. It shows you how to invite customers in a compelling story by identifying their problem, positioning yourself as their guide, calling them to action to buy your product or service. And when you come to the workshop, what happens is you get a coach who walks you through every single step of that process. You are going to hear how jessie was almost there on some things, but by just having a coach walk through the process with him, he was able to get an amazing brandscript.

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