Building a Place Where Nobody Can Connect With It

When we build a place where nobody can connect with it, when there's nothing to fixit on, you're likely going to be failing. So i think you're right that people have these experiences, and they don't even know why. And so now we're starting be able to understand why. We have some of these really powerful biometric tools that gives us those measurements. It's really opening up a whole new kind of discipline within planning the built environment, memory wholea.