This chapter explores Braze's role as an orchestrator to enhance customer engagement and data utilization, focusing on relevance delivery, brand exploration, and loyalty promotion. It also delves into the company's financial performance metrics, global presence, diversified business nature, and exponential growth potential through expanded product offerings and customer acquisition.
You know the saying: keep your friends close, keep your … customers … closer.
Bill Magnuson is the Chairman, CEO, and co-founder of Braze, a customer engagement platform that works with some of Business’s biggest names. Fool Analyst Tim Beyers caught up with Magnuson for a conversation about:
- Braze’s origin story.
- The power of personalized marketing.
- The company’s latest results, and its plans to create even more value in the future.
Companies discussed: BRZE
Host:Tim Beyers
Guest: Bill Magnuson
Producer: Mary Long
Engineers: Rick Engdahl, Tim Sparks
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