3min chapter

Nikonomics - The Economics of Small Business cover image

71- From Zero to $42 Million: Building a Franchise Empire and Leveraging Content Marketing with Brian Beers

Nikonomics - The Economics of Small Business

CHAPTER

Leveraging YouTube for Lasting Content and Personal Branding

This chapter explores the advantages and techniques of utilizing YouTube and Twitter for enhancing content marketing and personal branding. It highlights the enduring impact of YouTube videos compared to the fleeting lifespan of tweets and introduces a newsletter aimed at sharing valuable insights for aspiring entrepreneurs.

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