The Beginning Hook for a Big Idea Book

"Your ending payoff has to be surprising but inevitable which i think we have yes absolutely true" "Once you've created that beginning hook for a big idea book the rest of this stuff almost writes itself" 'You already have how many tools do you have like 50 well i mean i've cut them down and this is what i mean i have like 50 all together' "'I'm gonna maybe make it 49 or 46 or 52 or whatever it is that you finally end up," he says. ''Here's what you do when you start getting success and here's what the pros do right''"'What your major problem is right now is to really center in sight and hook the reader with your