Revitalization of a small town through tourism and social media

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Exploring how a small town in Nova Scotia reinvigorated its economy through camping sites, a brewery, and social media, while also drawing parallels to Chinese towns and counties undergoing similar transformations to boost tourism and enhance their reputation.

The popular "county town aesthetics" blends rustic charm with modern artistry. This nostalgic visual style recreates the vibe of 1980s and 1990s Chinese towns, nestled between rural villages and bustling cities. Yet, some small town residents now feel misrepresented by the oversimplified and sometimes condescending gaze. How can we better represent the true diversity and vitality of today's county towns through art, media and public discourse? On the show: Heyang, Ding Heng & Steve Hatherly.