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The Vergecast

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TikTok's Turmoil: Ownership, Algorithms, and Alternatives

This chapter examines the potential divestiture of TikTok from ByteDance amidst U.S. government scrutiny, exploring implications for data security and ownership structures. The discussion also highlights the success of TikTok's algorithm compared to competitors and delves into emerging Chinese apps, while considering hypothetical scenarios regarding ownership changes and platform loyalty. Through various analogies and case studies, the chapter reveals the intricate dynamics at play in the social media landscape and the challenges faced by American firms.

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