
Inside Vox Media's podcast strategy
The Business of Content with Simon Owens
00:00
The Evolution of Pot Casting
i remember in the early podcasting days at vax i think a lot of them were produced by panoply. They weren't either perceived by us or ithin them as business opportunities, but rather ways of connecting to their audiences with passion projects. So pod casting was exactlyin that, in that bucket of things. Originally i was was in charge of our content operations, and then w it became moved from that to be in charge ofOur revenue operations and strategy. And really overtim i'm what, what my focus has been if the company is to try to take on big new areas of potential growth,. That we think can help carry the company forward - continueic on its growth
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