3min chapter

How I Learned to Love Shrimp cover image

Silvano Lieger on a nationwide ballot initiative to end factory farming

How I Learned to Love Shrimp

CHAPTER

The Importance of Framing an Initiative

On average, you vote four times a year and usually there's multiple things to vote on. When we started this initiative, it was really, it was an animal topic. It wasn't that widely accepted. And now when we had the boat, we're like, this is actually on the verge of being... not yet policy, but we're getting there.

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