2min chapter

The 2% with Eric Partaker cover image

How the Co-Founder of Netflix created a Multi-Billion Dollar Brand | Marc Randolph

The 2% with Eric Partaker

CHAPTER

The Power of Art and Science in Direct Marketing

It echoes just, you know, Darwin's natural selection, right? Where there's no intelligent decision making as to which choice is being made in the natural selection maze. But the intelligence is kind of in the collection of choices and in the system and it kind of all works out, right? When I mentioned earlier that what I loved about direct marketing and direct response was the combination of art and science. It's the exact same thing that I love about the entrepreneurship.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode