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We're talking nudge theory with economist and author richard thaylor. It was part of an on line event we did, which is why you'll hear some audience questions. Don't miss kin, the all new irish gangland drama, ready to raise the stakes. Catch up on the latest episodes of the walking deads epic final season. A m c plus is the home of madmen plus meet a sic com wife like no other.

Since the original publication of Nudge more than a decade ago, the word that served as the title of the ground-breaking book has entered the vocabulary of businesspeople, policy makers, economists, engaged citizens and consumers everywhere. It has given rise to more than 400 nudge units in governments around the world and has influenced countless groups of behavioural scientists in every part of the economy. In October 2021 Richard Thaler, one of the co-authors of the book and winner of the 2017 Nobel Prize for economics, came to Intelligence Squared to talk with journalist and author Kamal Ahmed about Nudge: The Final Edition, a cover-to-cover refresh of the original publication.

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