2min chapter

ICYMI cover image

Should Influencers Unionize?

ICYMI

CHAPTER

The Wild West of Influencer Marketing

Todarian: Influencer industry seems to be beyond its Wild West phase. But on the other hand, it still seems Wild Westy in that the rules of the game seem to change. To make up a full-time living at it, you have to be in that 1%. Todarian: I feel like when you're making content, there's an incredibly long tail.

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