How to Write a Personalized Email

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The first couple words and a sales email, this one to one talking to a partner or a prospect, you have to think about what is the hook right? The bait essentially that's going to get them to be intrigued for me to open up this email. Now we don't want to bait and switch. We just need bait. And so how do you find this bait, right? Well, we're not going to go to the store to find this information. The best way to do this is what is called clues. So you can call them insights. People some people call them triggers. I like to call them clues because ultimately if you go to someone's website and you're trying

We’re rehashing this oldie cause it’s a goodie.

Quit using so many words.

Morgan J Ingram is a marketer at the top of his B2B game, and he’s opening up his email playbook. Having trouble understanding why your email is converting? Then this is one you won’t wanna skip.

Join Daniel Murray and Morgan for this AirMeet virtual event, where Morgan unpacks the secrets to email success – less stuff, no fluff.

And thanks to our episode sponsor, Retention. What do brands like Warby Parker, Dr. Squatch, Vital Proteins, and Blendjet all have in common? Retention.com is their highest performing ROAS channel by far.

Visit Retention.com to book a demo today.

Follow Morgan:

LinkedIn: linkedin.com/in/morganjingram

Twitter: https://twitter.com/morganjingram

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LinkedIn: linkedin.com/in/daniel-murray-marketing

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com