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19 – Kocurek – Coin-Operated Americans

Game Studies Study Buddies

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Gender Dynamics in Gaming: A Personal Reflection

This chapter recounts a personal story from Christmas 1989 involving a Game Boy, serving as a lens to explore the gender dynamics in gaming during the 1990s. It examines why many girls distanced themselves from gaming, highlighting cultural and social factors that framed these experiences. The discussion also touches on the historical marketing trends in video games and their impact on gender representation, underlined by the infamous Atari waste site incident.

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