Adspend with Ash Melwani and Rabah Rahil cover image

Maximizing ROI: Allocating Funds in Marketing Strategy | Charley T | Disrupter School

Adspend with Ash Melwani and Rabah Rahil

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How to Target Different Audiences for Your Ad Campaigns

Charlie Rose: Products have different personas, right? So there's, there's, you're going to have one. Do you Charlie, do you go at this product from two different sides? Or are you trying to find which aspect to hit that has the best efficiency? And so you're kind of putting up, you know, ads that kind of hit both or target different personas.Rose: I guess the same test against your winners.

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