23min chapter

The Nine Club With Chris Roberts cover image

#337 - Don Brown

The Nine Club With Chris Roberts

CHAPTER

Skate Culture and Nostalgia in the Market

This chapter explores the resurgence of nostalgia for iconic skate shoes and how it connects individuals to their youth, particularly during the pandemic's impact on the skateboarding industry. It discusses the challenges brands face with rising production costs and the influence of passionate leadership on preserving skateboarding culture. Additionally, the chapter highlights the evolution of skateboarders as self-taught creators who have gained substantial influence in the commerce associated with their sport.

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