What Do You Think About Adam Massari's Ted Talk About Social Platforms?

A lot of people are not as scared to ask, how do you feel about x? Right? Yes. And we do this alot at social meety examiner with a lot of our content. If that's your brand's goal and you're trying to get to community, community does not happen in content. Community happens in the conversation. It happens in that back and forth that you just gave the example of. When you go through and you say, i think this is counter intuitive. I don't aline the people who also don't alline, therefore we'll aline more with you  does that make sense totally?