Introduction

steff taylor is a corporate drop out turned launch strategist. She helps you launch your digital products simply and successfully so you can reach more people, grow your audience and become the go to brand in your space. In this episode she talks about what to do when your launch doesn't quite go the way that you want it to go. The first thing i would do is find out why people didn't buy. I typically will always send out a nombi survey after any major launches. And their answers usually tell me where i need to improve my messaging,. My sales copy, my objection handling, all the different parts of my launch.