3min chapter

The School of Greatness cover image

76 How to Craft, Communicate, and Cash In on Your Personal Story with Bo Eason

The School of Greatness

CHAPTER

Do You Have a Longer Story or a Shorter Story?

When you're teaching and coaching, do you tell them to be like very clear in their story? Or is it does it depend on the context of how they're sharing it? It depends on the time that you have. I'm constantly revamping or shortening or lengthening stories based on how much time they're giving me to speak. If I have a shorter speech, I'm reducing that down a little bit. But I'm still leaving in enough detail and intimacy so that I build this trust with the audience very quickly.

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