Why Microsoft Needs Activision to Create a Cloud Streaming Platform?

Microsoft would rather everyone on Xbox buy Call of Duty for $70 then get whatever share again pretty late at the beginning. Microsoft needs to actually be in control because their thinking is not maximizing Activision value it's maximizing their entire enterprise value. As the world becomes more fractured all the different regulations across continents are going to cause lots of interesting problems for these businesses now. We also got Aaron who said why does Microsoft need Activision to create a cloud streaming platform?